18 Truly Cheap SEO Tools to Improve SEO with Little Money in 2023

Cheap SEO Tools

Check out our list of Cheap SEO Tools that can boost your organic traffic on Google or Bing and can help you implement an Online Marketing Strategy 

In case you are worried about the high cost of SEO tools like Semrush or Ahrefs, this blog post will help to explore affordable SEO tools like SE Ranking that can offer similar features at a reduced cost

These SEO Tools offer capabilities like Keyword research, Competitive Analytics, Backlink Checkers and more.

Find out More as we write on the cheap SEO tools for beginners and small business

Top 18 Affordable and Cheap SEO tools for Small Businesses ( Includes Google SEO Tools)

1. SE Ranking – Starts $18/Mo [14 Days Free Trial]

SE Ranking Cheap SEO Tools

SE Ranking is a SaaS-based cheap Online SEO Tool that starts at a cheap price of $18/mo with annual billing.

SE ranking Features include:

  1. Accurate Keyword Research
  2. Keyword Rank Tracking and Keyword list Feature
  3. Advanced Competitor Analytics Module
  4. Website Audit
  5. Detailed OnPage SEO Analysis
  6. Backlink Checker, and Backlink Monitoring
  7. Advertising Analytics of Competitors
  8. Content Marketing Features

With SE Ranking, I can easily segment RankTracking data into various groups with the Keyword Group feature.

SE ranking also allows me and users to get the list of advertisers for a certain search query and find out the most effective Ads.

This is a feature that most Search Engine marketers would love. 

The website analyzer in SE Ranking allows getting historical data without leaving the interface.

From Daily rankings to search volume trends, there are various SEO insights this site audit tool generates that can help you upgrade your SEO Campaign or design SEO Strategies for your clients.

SE Ranking dashboard
Dashboard – SE Ranking with Features like Competitive research, keyword research, backlink Cheeker, and more

White-label reports with custom branding can be generated easily using SE Ranking SEO software.

You can also create unlimited sub-accounts for users in your team giving them different access! 

Along with all the above features, SE Ranking goes a step ahead of all the SEO Tools in this price range and allows you to integrate your Social Media Accounts ( Facebook and Twitter)

A few SEO software provides all these features in this price range. 

SE Ranking Pricing Plans

SE ranking Offers 3 pricing plans

Optimum Starts 18.6$/mo with annual billing for weekly Position updates for 250 keywords

Plus Starts at 42.5$/mo with annual billing for weekly Position updates for 1000 keywords and Unlimited websites

Enterprise Starts 90$/mo with annual billing for weekly Position updates for 2500 keywords

2. SEO PowerSuite – Forever FREE Plan

SEO PowerSuite

SEO PowerSuite is a cheap SEO Software that comes at a humble price tag of @299/year

SEO PowerSuite SEO Tool provides end-to-end SEO Campaign management with features ranging from Keyword research, Rank tracking, SEO Audit for Page and Website, Content Marketing, Local SEO, Mobile SEO, and Link Building workflow.

SEO Powersuite toolkit consists of 4 cheap SEO tools that are bundled to form the entire SEO Software. These four tools should be installed as desktop applications for Windows or MAC.

The four apps in SEO PowerSuite are –

  • Rank Tracker – Rank Monitoring, Keyword Research, and Suggestions, Finding LSI Keywords
  • Website Auditor – On-Page SEO checker, Website analyzer, Site Audit, and Site analysis, Content Optimisation
  • SEO SpyGlass – Backlink checker, Backlink Analysis, Link Research Tool
  • Link Assistant – Link Management, Outreach workflow, Link Analysis Software

SEO Powersuite offers a forever-free version that can be used as a free SEO analyzer. However, the paid plans allow you to export data, save data, and create custom branding SEO Reports. 

What I love about SEO PowerSuite is that it has a feature to give your TF-IDF Keywords or LSI Keywords. LSI keywords are keywords related to your topic that can help you improve coverage of your content for better Google ranking.

Using SEO PowerSuite, you can also identify the toxic links or unnatural links to your website and disavow them. Thus, you stay safe from Google Penguin updates

SEO PowerSuite can also be a great addition to your Content marketing Efforts as it comes with  Content Editor that allows you to write an article and in parallel gives you SEO Recommendations on keyword usage.

This is similar to the SEMrush Content Template feature

Link assistant tool of SEO PowerSuite helps you find inbound link opportunities and contacts of website owners and allows you to email them using the custom available templates. All this is possible using one tool and users need not leave the tool for various SEO tasks. 

If you are on a budget, and if you are okay with 4 desktop applications, and looking for a cheap SEO Tool that can help you in your SEO Campaign, Content marketing, and Local or Mobile SEO, then SEO PowerSuite can be the right choice here. 

Check out the detailed SEO PowerSuite Review to find out more about this cheap SEO software. 

You should compare SEO PowerSuite vs SMErush or SEO PowerSuite vs Ahrefs for a more informed choice of SEO tools

SEO PowerSuite Pricing Plan

SEO PowerSuite offers three pricing plan 

Forever Free Plan – Yes, that’s true. SEO PowerSuite offers a forever free plan with the maximum feature available to its users, however, in Forever free plan, users will not be able to export any data and save projects

Professional Starts $299/year with an unlimited number of projects, unlimited keywords to track, and Unlimited Backlinks monitoring with unlimited link management features. Add up to 5 Competitors and create SEO reports using this tool

Enterprise Starts $699/year with unlimited websites audit, keywords, and backlinks to tracks. Enterprise plan allows to track 40 Competitors with task schedulers and create White label SEO Reports

3. Mangools KWFinder – Starts 29.9$/Mo

Mangools KWFinder Cheap SEO Tool

Mangools is a Cheap Saas-based SEO software with an intuitive UI.

This Seo Software platform has 5 tools that help you design an effective SEO campaign. 

  • KWFinder – For Keyword Research and Keyword Suggestion Tool
  • SERP Watcher – For Rank Tracking and Keyword Position Tracking 
  • SERP Checker – For  SERP Analysis of top-ranking pages in Google
  • Link Miner – Backlink Checker queries, Backlink Analysis, Competitor Backlink profile, Site Audit tool
  • Site Profiler – Website Checker, Website Audit, Domain Authority checker queries, SEO Analyzer, Backlink Checker, OnPage SEO Analysis Metrics, Page Optimizer, Top Content, and Competitors

KWFinder is a Keyword research and Keyword Suggestion tool that helps you find related keywords, Google autocompletes keywords, and Questions so that you can improve the coverage of your content by adding topically related Keywords. 

One of the unique features of KWFinder is that it shows Trends of the keywords along with Average Yearly search volume, CPC, PPC with Keyword Difficulty. 

There is also a SERP Overview feature for you to look at the top 10 pages that are ranking in google for the seed keyword. 

We do find the KWfinder as a better Keyword Research and Keyword Suggestion tool here.

KW Finder

SERP Checker SEO tool in Mangools acts as a website analyzer and helps analyze the SERP results of top-ranking pages. Metric like Page Authority, Citation Flow, and Trust Flow helps you analyze the URLs and update your SEO Campaign. 

Rank Tracking and Keyword Position tracking gets easy with SERP Watcher and its UI will make you fall in love with this tool and that’s why we have Mangools in the SEO tool list. 

You can easily identify the Top Gainers and Top losers in one view making sure you have the right visibility into your important keywords position in google. 

You can have mobile as well as desktop rankings and generate multiple reports and alerts.

cheap seo tools
SERP Watcher – Mangaools

Mangools has a backlink checker tool named LinkMiner that helps you do a complete analysis of the backlink profile. Mangools also has a site profiler SEO tool for Website audit and identifying top content pages of a website. 

the SEO metrics or design an SEO Campaign based on insights that come from this software. 

Mangools is a must-try SEO tool for all freelancers and bloggers.

Mangools Pricing

Mangools offers a 40% discount on annual plans and has three pricing plans 

Basic – Starts $29.9/mo for annual billing with 100 Keyword Position lookup per 24 hrs, 200 Keywords suggestions, 100 SERP Lookups

Premium – Starts $39.9/mo for annual billing with 500 Keyword Position  lookup per 24 hrs, 700 Keywords suggestions, 500 SERP Lookups, and 3 Simultaneous logins

Agency –  Starts $39.9/mo for annual billing with 1200 Keywords lookup per 24 hrs, 700 Keywords suggestions, 1250 SERP Lookups, and 10 Simultaneous logins

Check out the 10-Day Free Trial for Mangools KWFinder – No Credit Card Required

4. Long Tail Pro – Starts $25/Mo

Long Tail pro Seo tool keyword generator

Long Tail Pro is an SEO Keyword generator tool that helps you find out low competition keywords so that it gets easy to get better google rankings or get online traffic

Long-tail pro has SEO research software for complete keyword research, SEO Keyword suggestions, and Competitor analysis. Along with Keyword Difficulty, LTP helps you calculate keyword profitability and lets you decide if you should target the keyword or not

Long-tail Pro allows you to run SERP analysis for a keyword and helps you track Keyword position ranking. One can also perform backlink analysis using Long tail pro

Competitor Analysis gets easy as you can easily switch to the Competitor Keywords mode and watch Long Tail Pro uncover their keyword strategy.

Long Tail Pro Pricing

Long-tail pro offers three pricing plans for Annual Billing

Long Tail pro Pricing plan

Starter  – at $25/mo for annual billing with 800 Keyword Lookups per 24 hrs and 30 Tracked Keywords, 1 simultaneous login

Pro –  at $45/mo for annual billing with 2500 Keyword Lookups per 24 hrs and 200 Tracked Keywords, 2 simultaneous logins

Agency –  at $98/mo for annual billing with 6000 Keyword Lookups per 24 hrs and 1000 Tracked Keywords, Competitor Keyword Suggestions with  5 simultaneous logins

5. Advanced Web Ranking – Starts $49/Mo

advanced web ranking seo tool

Advanced Web Ranking is another cheap SEO software that offers features like Rank Tracking, Keyword Position Tracking in Google, SEO Reporting, and Competitor Analysis

Rank Tracker module helps in Google Position tracking for keywords. One can track, compare, and optimize the website’s performance in SERPs across desktop or mobile devices and SERP visibility.

One can also track landing pages’ performance and identify cannibalization issues on the website. 

Rank Tracker integrates with Google Search Console and Google Analytics to give you a holistic view of performance metrics like CPC, Search volume or Visits, and CTRs.

AWR has a Strong Competitor Analysis module that acts as an SEO analyzer and website checker for competition discovery.

This helps you to analyze your competitors’ market share along with their organic strategy and organic keywords.

Branded report building gets easier with AWR. One can easily create SEO reports for performance overview or In-Depth SEO Analysis and share reports in email using the Advance web ranking SEO tool

Advanced Web Ranking Pricing

AWR has 4 pricing plans 

Starter – Starts $49/mo for 2000 Keywords with Competitor Insights, Unlimited Projects, and Users

Pro – Starts $49/mo for 7000 Keywords, Starter Features with Competitor discovery, and   Unlimited Projects and Users

Agency – Starts $49/mo for 14,500 Keywords, All-Pro features with Local keyword Search volumes, Historical rankings, Data Studio Connection, Hourly updates, and  Unlimited Projects and Users

Enterprise – Starts $499/mo for 35,500 Keywords, All Agency features with a Dedicated account manager, CSV Exports to FTP, and Migration assistance for Unlimited Projects and Users

6. SiteCheker.Pro – Starts $6/Mo

Sitecheker is a small SEO tool suitable for bloggers or freelancers. It has a cheap website analyzer and starts for as low as $6/mo for annual plans for a single website. It does not offer a Trial or Free plan

Sitechecker.pro has an On-Page SEO Checker that helps you scan the entire website, check titles, H1-H6 tags, URL friendliness, Meta title, Description, and h1 tags. Using the On-Page SEO Checker, it gets easy to identify technical SEO Errors like robots.txt mistakes, 301 redirects, HTTP vs HTTPS, and www vs non-www versions. 

Website SEO Report of Sitecheker helps as an SEO analyzer to identify broken backlinks and perform SEO audits of internal page rank along with SEO testing of URLs.

The website SEO Report generates a visual map in one place making it easy for you to visualize the structure of your website and fix the broken points. 

cheap seo tools

Sitecheker.pro has a website checker tool to check the indexing issues and track changes in your competitors’ content strategies or to evaluate your website to see how your content has evolved. 

Sitecheker has a Rank Tracker tool that one can use to track the ranking keywords or position changes in google keyword ranking position. There are various filters to help you create the right view for improved seobility. 

Sitecheker Rank Tracker SEO tool
Sitecheker Rank Tracker

There is a Free Keyword Rank Checker for up to 10 keywords that helps you find the most profitable keywords for your website of your competitor. 

Sitecheker makes it easy to analyze the SEO issues and fix the gaps and fixes on the website or individual pages. They do not have a strong Competitor Analysis tool but this cheap SEO tool can help you with Free Backlink audit and Rank Tracking requirements. 

Sitechecker Pricing

Lite Starts $6/mo for annual billing for 1 website and 50 Keywords per account

Startups Starts $23/mo for annual billing for 5 websites ad 500 keywords per account

Growing Starts $55/mo for annual billing for 10 websites and 1000 Keywords

7. WhatsMySerp – Starts $5 for Rank Tracking

whatsmyserp free rank tracker seo tool

WhatsmySerp is an online FREE Rank Tracker and SERP checker SEO tool that helps you keep track of your Google Keyword Position and rank on Google SERPs.

This Rank Tracker allows on-demand instant checks on the Google Keyword Positions for Desktop vs. Mobile comparisons along with Local SEO vs. Global tracking options

WhatsmySerp dashboard allows you to look at the performance of your SEO Campaigns with accurate SERP tracking of Google Rankings – above all, every check can be performed on demand. 

With WhatsmySerp, there is no need to wait to fix update schedules provided by many SEO software.

Just click on the Update button, and boom – you will have the fresh ranks and keyword position for the Keywords you are Tracking. 


We love Whatsmyserp because it offers a forever FREE plan with full support for tracking keywords for Local SEO. This is very helpful for small businesses who want to serve only in a particular area. 

WhatsmySerp Pricing Plan

WhatsmySerp offers a cheap pricing plan, and that’s why it is present in this list of Cheap SEO tools.

  • For 25 keywords – $4.99/Mo
  • For 200 Keywords – $19.99/Mo
  • For 500 Keywords – $29.99/Mo
  • For 1000 Keywords – $59.99/Mo

8. Keywords Everywhere – Starts $10 for Keyword Research Only

keyword Everywhere

Keyword Everywhere is top among the small SEO tools and google keywords tool that lets you find keywords, search volume, CPC, and competitor data. Keywords Everywhere SEO tool can be used as a browser add-on for chrome or firefox

The best part of using Keywords Everywhere is that you get to see the Keywords metrics right alongside your google search. 

Keywords Everywhere also show Historial Google Search Volume Trends for the seed keyword and help you find the long-tail keywords. There are Related keywords as well as People Also Ask For keywords to help you find more LSI keywords to improve the overall content coverage. 

cheap seo tools

Using Keywords Everywhere browser extension, you can also look at YouTube tags, Amazon keywords, and Volume/CPC data for Keyword Shitter volume metrics. 

If you use Keyword Shitter, you can easily look at Volume and CPC data for the keywords. As soon as you click the “Shit Keywords” button, the keywords with their search volume and CPC will start showing up under the text area.

cheap seo tools

After you have installed the Keywords Everywhere browser add-on, you need to sign up for a key if you plan to purchase credits. 

For as low as $10, you can buy 100,000 credits for 100,000 Keyword lookups. 

Check out the pricing plan here 

9. Screaming Frog SEO Spider – 149/Year

Screaming Frog Cheap SEO Tool

SEO Spider from screaming frog is a Website crawler and SEO site checker tool that helps you improve onsite SEO by auditing SEO issues. It comes with free and paid versions. 

SEO Spider helps you find Broken backlinks and acts as a website analyzer to SEO analyze Page titles and MetaData.

SEO Spider from Screaming Frog also lets you generate XML sitemaps, and visualize the site link structure in form of visual maps and Crawfl Java Script websites. 

Paid Version of SEO SPider lets you find duplicate content, create Custom robots.txt, help you find spelling mistakes, and perform grammar checks, Google Analytics, and Google Search Console integration. 

The paid plan starts at £149/year and lets you perform your SEO audits at ease.

10. Google Trends – Find Trending Topics

Google Trends

Google Trends is a website that allows users to see how popular certain keywords and phrases are over time. It generates data from Google search queries to show the relative popularity of a topic.

The tool offers a number of helpful metrics, including the number of times a keyword has been searched, the trend over time, and the geographic distribution of searches. This information can be useful for optimizing a website for search engine ranking.

11. Google Search Console – Must Have Google Webmaster Tools

Google Search Console is a free website that provides information on how your website is performing in Google search results.

It offers a variety of metrics, including the number of impressions and clicks your website has received, the average position of your website in search results, and the number of organic clicks your website has received.

The tool also offers data on 404 errors and pages that were blocked by Google. This information can be useful for troubleshooting and improving your website’s SEO.

Google Search Console also generates data on-site links, which are the links that appear below your website’s title in search results.

The tool reports on the number of site links, their click-through rate (CTR), and the average position of the site links in search results.

Google Search Console is an essential tool for website owners who want to improve their website’s visibility in Google search results.

12. Google Analytics – For detailed Traffic Analytics

Google Analytics is a free website that provides information on how your website is performing in Google search results.

It offers a variety of metrics, including the number of impressions and clicks your website has received, the average position of your website in search results, and the number of organic clicks your website has received.

The tool also offers data on 404 errors and pages that were blocked by Google. This information can be useful for troubleshooting and improving your website’s SEO.

13. Conductor – Free SEO Chrome Extension

Conductor is an enterprise SEO Tool that offers a Free SEO chrome extension.

This free SEO chrome extension provides you with on-the-fly marketing insights as you browse the web.

Conductor extension works by tracking and collecting data about the websites you visit.

Conductor then uses this data to provide users with marketing insights, such as which keywords are being used most frequently on a website and how well a site is optimized for search engines.

cheap seo tools

With Conductor SEO Chrome Extension, you can get data points like

a. Titles, H1-H6 tags analysis

b. Technical SEO Overview

c. Readability Score – to see if the article is easy to read or understand

d. Keywords Used

e.Health Check of Page

f. Live Editor for SERP Analysis

Conductor is a valuable tool for both individuals and businesses who want to improve their online presence.

14. GTMetrix – Measure Loading Speed and Website Uptime

cheap seo tools

GTmetrix is a tool that measures site performance by measuring site loading speed. It is frequently used by site owners and developers to assess the speed of their pages and track improvements over time.

The tool generates reports that include a number of important metrics, such as page load time, page size, number of HTTP requests, and number of JavaScript files

GTmetrix also offers a number of paid features, such as Mobile Testing, the Ability to test pages from multiple locations and browsers, and to generate A/B split testing reports.

While these features are not essential for everyone, they can be very helpful for those who need to optimize their site for speed and performance.

15. Check My Links – Find broken links on web page

cheap seo tools

Check my links is a free SEO Chrome extension that allows users to check for broken links on a webpage.

It highlights the links that are working and identifies the ones that are broken, making it easy to spot and fix any problems.

Check my links also reports on the number of followed versus non-followed links, as well as the total number of links on the page.

This information can be useful for optimizing a website for search engine ranking

16. XML sitemap generator – Generate XMl Sitemaps

cheap seo tools

An XML sitemap generator is a tool that helps you create a sitemap for your website. A sitemap is an important part of your website’s SEO, as it helps search engines index your pages more effectively.

The XML sitemap generator will crawl your website and generate a sitemap based on the structure of your site. It will also report on some important metrics, such as the number of pages indexed by Google and the number of broken links. 

You can then use this information to improve your website’s SEO.

To use the XML sitemap generator, simply enter your website’s URL and choose a few options.

The generator will then do its job and produce a sitemap for you. Once you have the sitemap, you can upload it to your server and submit it to Google.

This will help Google index your pages more effectively and improve your site’s ranking in search results.

17. Rankmath : WordPress SEO Plugin

cheap seo tools

Rank Math is a powerful SEO plugin for WordPress that makes it easy to optimize your website for higher search engine rankings.

Rank math provides a host of features that help you to achieve better search engine visibility, including keyword optimizations, SEO analysis, and link-building tools. 

Rank Math WordPress plugin can help you with below

a. Post Level Analysis of Focus Keywords

b. Internal Link Building Suggestions

c. SERP Snippet Optimisation

d. Schema Generator

e. Easy Integration with GSC and Google Analytics

f. Rank Tracker

g. SEO Performance Analysis

Rank math also offers a wide range of reports and marketing insights that can help you to track your progress and identify opportunities for further improvement. 

Rank math is not available as a standalone SEO tool – it has to be used with a WordPress site and is accessible only after you have installed the WordPress plugin.

18. Ubersuggest – Cheap SEO Tool for Beginners

cheap seo tools

Ubersuggest is a Cheap SEO tool with a free plan that provides actionable SEO insights for your website’s SEO performance online

Ubersuggest has the following tools :

a. Keyword research tool: to identify high-value long tail keywords that you can target to improve your organic search traffic.

b. Competitor Analysis: to track your competitors’ SEO performance and benchmark your own site against them.

c. Top Pages Report: To find the high-performing pages of any website

d. Link building tool allows you to find opportunities to build links to your site.

e. SERP simulator shows you how your website would rank for a given keyword if you were to achieve a certain position in Google’s search results.

Ubersuggest’s reporting tools provide you with detailed insights into your website’s SEO performance, including page views, organic search traffic, backlinks, and more.

Ubersugest is created by Neil Patel – A self-made digital entrepreneur and marketer

19. SimilarWeb : for Traffic Analytics

cheap seo tools

Similarweb is a website traffic analytics tool that provides insights into the online behavior of internet users. Similarweb collects data from a variety of sources, including web browsers and mobile apps, to provide a comprehensive picture of website traffic.

Similarweb also offers a suite of marketing tools, including web traffic analysis, keyword research, and competitive analysis. Similarweb Reports include information on website traffic, engagement metrics, and referral sources.

Similarweb is an essential tool for understanding website traffic patterns and marketing trends.

Similarweb’s USPs include its ability to track competitor website traffic, measure website engagement, and report on marketing insights. The Similarweb platform is a valuable tool for website owners and digital marketers who want to improve their traffic and engagement.

Conclusion – Cheap SEO Tools to Improve Online Visibility

SEO Tools are an important addition to your SEO campaign.

These Online SEO Tools have important features like Keyword Suggestion and Keyword research, Competitor Analysis, and a Backlink checker to outperform your, competitors. 

SEO Tools are a great addition to the blogging tools one can have

These SEO tools also help you maintain a clean backlink profile and often act as a site analyzer and help you identify technical SEO issues on your website. Once you fix the SEO issues, the probability to get high google rankings increases. 

Do let us know in the Comments, what cheap SEO Tools you use, and how it has helped you to outrank and outperform your competitors. If you are looking for discounts or coupons on SEO tools, then check out Black Friday Discounts on SEO Tools

FAQs Cheap SEO Tools

Which tool is best for SEO?

While SEMrush and Ahrefs dominate the SEO tools industry, there are many cheap SEO tools with prices less than $6/mo you can use to implement an effective SEO Campaign

Which are the best SEO tools for a beginner?

Beginners can start with Free SEO tools like Google Search Console and Google Keyword Planner. After learning the basics, start with any of the cheap SEO tools present in this SEO tool list

Are SEO tools worth it?

Yes, SEO tools help you find keywords and help as a website checker, and SEO Site analyzer. You should use online SEO tools to optimize your website and analyze your Competitor so that you can outrank them. Check out our recommended list of cheap SEO tools here

What is an SEO checker?

SEO Checker is an SEO tool that scans any web page for technical errors and SEO issues that impact search engine rankings. Find out the technical SEO issues and fix them for better ranking on google. 

How can I improve my SEO score?

You can improve your SEO score by fixing the errors and issues that an SEO software or website checker identifies. For this, you can use a cheap paid SEO tool or a free SEO tool